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Community Trust appoints new chair and trustees

Nottingham Forest Community Trust (NFCT), the official charity of Nottingham Forest Football Club, is pleased to announce the appointment of new members to its board, including the appointment of Judith Lyons as its new Chair as the charitable organisation looks to continue working toward delivering its three-year strategy.

Judith Lyons

Judith, a resident of Nottingham for four decades, succeeds Karen Frankland to become Chair and brings a wealth of experience and a proven track record. With over 30 years of experience in Human Resources within the private sector, including more than a decade as a Board Director, Judith holds the title of ‘Fellow of the Chartered Institute of Personnel and Development’.

In addition to her corporate achievements, Judith has served as a Charitable Trustee for over a decade, reflecting her dedication to making a positive impact within the community. Her involvement with NFCT spans many years, and she has held the position of Trustee for the past five years, further demonstrating her commitment to the Trust’s mission.

This announcement marks a new chapter for NFCT under Judith’s leadership, signalling a commitment to continued growth, community impact, and excellence in service delivery.

In addition to Judith’s appointment, the Trust is delighted to welcome three new Trustees.


Jamie Whysall

Jamie Whysall has over twenty-five years’ experience in sports governance, operations, and project management within the football charity, learning, outdoor sports, and environmental sectors. He is currently the Governance and Quality Manager for the English Football League Trust and brings significant experience of the Premier League and English Football League charity network.


Jayne Mayled

Jayne Mayled’s expertise is in marketing and communications, cultivated through an extensive corporate career. Currently, she is the owner and Managing Director of True Story, a creative agency specialising in design, advertising, and brand management for national and global retailers and brands, situated in the East Midlands. Jayne’s early career was in PR and marketing in the luxury cosmetics brands industry, followed by significant roles at the global health and wellness company Walgreen Boots Alliance.

Alongside her business ventures, Jayne has held board and trustee roles for a wide range of organisations and charities, with a focus on international fair trade, children, and young people, as well as local and regional development.


Hugh White

Originating from Nottingham, Hugh worked for almost four decades for Nottingham City Council and played a pivotal role in sport, culture, and community development until his retirement in late 2023. Serving as the Director of Sport, Culture & Tourism, Hugh exercised strategic leadership over the city’s sports and cultural landscape.

Beyond his professional commitments, Hugh dedicates his spare time to various voluntary roles, coaches club rugby, and shares the enthusiasm for sports as a season ticket holder at Leicester Tigers, NFFC, and Nottinghamshire County Cricket Club, alongside his two sons.



These new appointments come as the Trust aims to reinforce its commitment to creating lasting positive impacts within the community. The Trust acknowledges the significant contributions of outgoing board members Karen Frankland and Alison Hands, expressing gratitude for their dedicated service.

Commenting on the appointments, Judith Lyons, Chair of Nottingham Forest Community Trust, said:

“I am delighted to assume the role of Chair at the Community Trust. In 2024, we are presented with another year of great opportunity, and I look forward to leading the Trust as it continues to deliver high quality work supporting those who need us in our local communities. I would also like to take this opportunity to welcome our newest board members, who bring with them a wealth of experience and expertise that will provide the organisation with comprehensive support and guidance.”

“We thank both Karen and Alison for the time they gave to the Trust. They were both committed to, and passionate about the Trusts’ Mission and were instrumental in the development of the new strategy launched in 2023.’’

Nottingham Forest Community Trust is excited about the opportunities that lie ahead with the new additions to its board of trustees. The Trust remains dedicated to its mission of positively impacting the lives of individuals within the community through various initiatives and programmes.

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